4 Reasons You Should Run National Sweepstakes from Second Street

by Julie Foley Second Street

Easily Generate Revenue

While there are many advertising opportunities to choose from for the National Sweepstakes, we’ve seen great success from the advertiser categories below:

  • Automotive
  • Banks, Credit Unions
  • Retirement/Wealth
  • Home Services
  • Grocery
  • Insurance
  • Healthcare
  • Real Estate
  • Mortgage Lenders​
  • Furniture Retailers​
  • Indoor/Outdoor Home Improvement​

Utilize one of our three sponsorship models to increase revenue and drive results! And also check out real National Sweepstakes success stories from some of our partners here!

Audience Engagement

Sweepstakes with considerable and desirable prizes, like the national prizes offered by Second Street, are key factor in engaging your audience. If you add local prizes along with the Second Street National prize, you’re sure to drive the level of participation for your contest even higher. Remember, relevance to your (or your sponsor’s) target audience + value of the prize equals participation!

First Party Data

One of the goals of any campaign is to grow your database and collect first party data to combat the loss of third-party cookies. When editing your National Sweepstakes, remember to customize your Entry Form as well. Capture valuable data by asking the right questions to get the answers you need for your consumer marketing strategy. Also utilize non pre-checked opt-ins to increase your audience sizes, not only for your sponsor, but for yourself too! 

Don’t forget to also grab the National Sweepstakes toolkit. It has everything you need to start running these on your site!