Father’s Day Giveaway: A Year of Free Car Washes
WPSD-TV | Paducah, KY
A Father’s Day sweepstakes was the perfect fit for Finish Line Car Wash. With three lucky winners getting a year of free car washes, this sweepstakes was sure to draw in a crowd. More than 2,200 people took the quiz and over 1,200 email addresses were collected for the advertiser.
SuperSonic Car Wash Quiz
KUTV-TV | Salt Lake City, UT
For the SuperSonic Car Wash, KUTV-TV worked with them to develop this custom quiz. With questions about the business, the quiz also entered registered users into a sweepstakes to win a gift card to the local business.
Tiger Express Free for a Year
KCLR-FM | Columbia, MO
Tiger Express Car Wash was hoping to collect email addresses and consumer data. KCLR worked with the advertiser to develop a sweepstakes offering a year of free car washes. Not only did they collect nearly 300 email addresses for Tiger Express Car Wash’s database, but they also were able to uncover nearly 100 people interested in signing up for a Tiger Express membership.
For even more ideas, download the Seller’s Guide. This handy tool has campaign ideas, prize ideas, lead-generation questions, and more for over 40 top advertising categories.
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Liz is the Senior Director of Customer Success and has an extensive background in media. She is a huge advocate of the power of promotions for every department within an organization, including sales, marketing, audience development, and editorial.