3 Tips for Maximizing Your Social Media Exposure

by Tim D'Avis Second Street


Understand the Benefits of News Feed Ads

Hands down, news feed ads are better than boosting an organic post. Boosted posts are like training wheels, great for beginners but can hold you back once you understand the basics.

News Feed ads offer you a much larger range of optimizations. These ads allow you to utilize advanced targeting, A/B testing, automated forms, and more creative options.

Apply these tips to your social media strategy to maximize audience engagement and get the most out of your Facebook ad spending. Check out the Social News Desk to learn more about how to expand your social campaigns with social.

Apryl Pilolli and Kim Wilson from Social News Desk joined us for the 2020 Second Street Summit to talk about social media in-depth. You can watch the full session here:

Learn more about the Second Street Summit.