Download Your Summer Guide to Promotions
Our Summer Revenue Playbook is jam-packed with actionable ideas your team can use all summer long. The guide covers everything you need to sell quizzes, photo contests, sweepstakes, and much more. With dozens of case studies and examples, you’ll be set up to drive in some hot summertime revenue.
CHECK OUT THE TAKEAWAYS
Top Ideas for June
June is the official summer kickoff month making it a prime target for vacation and travel promotions. As the temperature starts to heat up, this is the perfect time for Win a New AC Unit or other HVAC promotions. And the big winner of June? Father’s Day. From home improvement to golf, many industries are looking to get in front of that Father’s Day audience.
Top Ideas for July
Fourth of July is known as one of the most popular barbecue days of the whole year. Plus, it’s known for family backyard get togethers. This makes July a perfect month for contests like Me and My Grill-Friend or Fix My Ugly Grill. This is also a great month for contests around outdoor adventure like hiking, camping, and fishing.
Top Ideas for August
When it comes to August, nothing compares to back to school season. From back-to-school shopping spree sweepstakes to a first day of school photo contest, this theme will be a big hit in your community. As the school year kicks off, this is also the perfect time to pitch an annual recurring revenue campaign such as Amazing Teachers or Outstanding Student Athlete of the Month.
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Julie is the Senior Customer Success Manager at Second Street and a former client in local media. Her best advice for driving the most success with your revenue and audience engagement strategy is to include promotions in every business initiative.