The 2014 Second Street Awards Winners & Finalists

by Matt Coen Second Street

BEST OVERALL PROMOTION

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Winner: Entercom New Orleans’ Measurable Results for Advertisers with Promotions


CONTESTS

Best Video Contest

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Winner: WGPR-FM’s Imported from Detroit

Finalists:

  • 103.5 The Beat’s Who’s Next?
  • WQMZ-FM’s Christmas Idol

Best Sports Contest

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Winner: The State Journal-Register’s Pro Football Contest

Finalists:

  • The Atlanta Journal-Constitution’s Sports Panel Football Pick’em
  • KFDX-TV’s Auto Racing Challenge
  • KFMB-FM’s Bracket Buster
  • Bristol Herald Courier‘s Auto Racing Challenge

Best Photo Contest

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Winner: CITI-FM’s Master of All Garage Giveaways

Finalists:

  • KISS-FM’s Cutest Dog Contest
  • Winston-Salem Journal’s Cutest Couples
  • WKBT-TV’s Cutest Kid Contest

Best Sweepstakes

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Winner: Evansville Courier & Press‘s Help for the Holidays

Finalists:

  • Billings Gazette’s Ultimate Wedding Giveaway
  • KYMG-FM’s Where Do You Want to Be?

Best Promotion for Advertiser Results

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Winner: WPSD-TV for Audiology & Hearing Center

Finalists:


BALLOTS

Best Niche Ballot

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Winner: San Antonio Current’s San Antonio Music Awards

Finalists:

  • Madison.com’s Best of Taste of Madison
  • Mpls.St.Paul Magazine’s Diamond Awards
  • The Times’ Football Fans’ Choice Awards

Best Metro Ballot

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Winner: WDAF-TV’s Which Royals Player Are You?

Finalists:

  • KAKE-TV’s How Well Do You Know Kansas City?
  • Madison.com’s Which Badger Are You?
  • Madison.com’s Which Madison Area Beer Are You?
  • The Wichita Eagle‘s Fred VanVleet Trivia
  • The Wichita Eagle‘s Test Your Seinfeld Knowledge

ECOMMERCE PROMOTIONS

Best Event Deal

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Winner: WDIV-TV’s Michigan Renaissance Festival

Finalists:

  • KTUU-TV’s The Addams Family
  • Provo Daily Herald’s Stadium of Fire

Best Restaurant Deal

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Winner: Tri-City Herald‘s Cedars Restaurant and Lounge

Finalists:

  • CincySavers.com’s Boi Na Braza Churrascaria Brazilian Steak House
  • Honolulu Star-Advertiser’s Raging Crab

Best Recreation Deal

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Winner: SourceMedia Group’s Hunter’s Ridge Golf Club

Finalists:


Best Travel Deal

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Winner: KSTP-TV’s Radisson Blu Mall of America

Finalists:

  • KGBT-TV’s Peninsula Island Resort & Spa
  • Quad-City Times’ Clarion Hotel

Best Seasonal Store or Theme Week

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Winner: Quad-City Times‘s Holiday Deals – Cyber Week

Finalists:

  • Miami Herald’s Best of 2013
  • The Post and Courier’s Holiday Special!

Best Card

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Winner: WISE & WPTA-TV’s Golf Card

Finalists:


PROMOTIONS PROGRAMS

Best Contest Program

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Winner: U-T San Diego

Finalists:

  • KAZR-FM, Saga Communications
  • St. Louis Post-Dispatch, Lee Enterprises
  • WCPO-TV, Scripps Media

Best Ballot Program

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Winner: The News Tribune’s 2015 Golf Card

Finalists:

  • Bellingham Herald‘s Whatcom Taster Challege
  • KFSM-TV’s Bella Vista Village Golf Card
  • KRTV-TV / KXLH-TV’s Golf & Go 2015
  • The Seattle Times‘ ’15 Pizza Passport

Best Overall Ecommerce Program

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Winner: Charleston City Paper, Jones Street Publishers

Finalists:

  • Madison.com, Lee Enterprises
  • The Signal, Morris Multimedia

Best Small Market Promotions Program

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Winner: WPSD-TV

Finalists:

  • The Day
  • KTUU-TV, Schurz Communications
  • WKDZ-FM, Ham Broadcasting

Best Mid-Size Market Promotions Program

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Winner: Madison.com, Lee Enterprises

Finalists:

  • Charleston City Paper, Jones Street Publishers
  • KAZR-FM, Saga Communications
  • KY3-TV, Schurz Communications

Best Large Market Promotions Program

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Winner: U-T San Diego

Finalists:

  • The Atlanta Journal-Constitution, Cox Media
  • KKDA-FM, Service Broadcasting
  • KRXQ-FM, Entercom Communications
  • WAGA-TV, Fox Broadcasting Company

Best Group-Wide Promotions Strategy

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Winner:BH Media Group

Finalists:

  • Entercom Communications
  • The E.W. Scripps Company