DOWNLOAD THE SUMMER REVENUE GUIDE
The Guide to Summer Promotions has all the tools you need to get your summer plan off on the right foot.
READ THE TAKEAWAYS.
Develop Multi-Month Campaigns
A multi-month campaign like Summer Fun, Hometown Heroes, or even a custom advertiser quiz bundle can be your key to driving revenue all summer long. Not only does this drive measurable results for your sponsor for a longer period of time, but this can make things easier for your sales team as well.
Start Planning Now
To maximize your success, set a summertime revenue goal that’s big enough to matter, but something you can seriously commit to as well. Having a goal for how much you want to make during the summer will let you determine the specific revenue you should set out to earn each month. In the webinar and playbook, we’ll show you suggested revenue plans for generating $30,000, $60,000, or even $90,000.
Target the Right Advertisers
Summer is a perfect time to target advertisers who thrive on summertime spenders. From lawn care and pool services to local events and recreation, there are a lot of advertisers looking for branding and visibility opportunities as the weather heats up.
Leverage Turnkeys
Making a great promotion doesn’t have to take a lot of time. With our library of more than 600+ turnkey ballots, quizzes, sweepstakes, photo contests, and polls, you can easily customize these ready-to-go campaigns for any advertiser. With just a few simple adjustments, these can be running up on your site in no time.
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Liz is the Senior Director of Customer Success and has an extensive background in media. She is a huge advocate of the power of promotions for every department within an organization, including sales, marketing, audience development, and editorial.