Check out Part 1 of our can’t-miss Seller’s Workshop!
The most important – yet often most overlooked – step of your sales process is the Customer Needs Analysis (CNA). In this session, we will show you how to prospect the right advertisers, how to ask the right questions to understand your advertiser’s goals, and how to craft a proposal that will meet those goals.
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Julie is the Senior Customer Success Manager at Second Street and a former client in local media. Her best advice for driving the most success with your revenue and audience engagement strategy is to include promotions in every business initiative.