VIEW ALL CONTRIBUTORS Julie Foley Second Street

Julie is the Director of Affiliate Success at Second Street and a former client from Morris Multimedia. Her best advice for driving the most success with your audience engagement strategy? Plan ahead.

4 Ideas to Pitch to Real Estate Businesses

by Julie Foley Second Street

Your Quick Guide to Advertiser Ballots

by Julie Foley Second Street

Your Quick Guide to Citywide Ballots

by Julie Foley Second Street

3 Steps to Creating a Corporate Plan for Revenue Growth

by Julie Foley Second Street

4 Engaging Ideas to Sell to Local Attractions In Your Area

by Julie Foley Second Street

Secure New Business with Hotel & Lodging Advertisers

by Julie Foley Second Street

Second Street Summit Recap: Corporate Breakout Sessions

by Julie Foley Second Street

4 Father’s Day Ideas (& Why They’ll Work for You)

by Julie Foley Second Street

How Three-Phase Ballots Maximize Revenue and Engagement

by Julie Foley Second Street

4 Star-Spangled Ideas for 4th of July

by Julie Foley Second Street

4 Mother’s Day Ideas to Please Your Advertisers (& Your Mom!)

by Julie Foley Second Street

122 Prize Ideas for Every Contest on Your Calendar

by Julie Foley Second Street

Put a Ring On It: Wedding Promotions for Any Market

by Julie Foley Second Street

6 Reasons You Need to Run Ballots

by Julie Foley Second Street

5 Essential Ballots for Newspapers + Magazines

by Julie Foley Second Street

7 Tips for Creating Awesome Video Contests

by Julie Foley Second Street

How to Maximize Your Sponsor’s Exposure

by Julie Foley Second Street

The Art of Writing an Email Opt-In

by Julie Foley Second Street

5 Tips for Improving Your Facebook Post Reach

by Julie Foley Second Street

Fantastic Photo Contest Ideas for the Whole Year

by Julie Foley Second Street

The Ultimate Guide to Planning Your Football Season Campaign

by Julie Foley Second Street

Prize Ideas for All Your Auto Racing Campaigns

by Julie Foley Second Street

14 Big Wins for Small Markets

by Julie Foley Second Street

How to Help Your Merchants Campaign When They’re on Your Ballot

by Julie Foley Second Street

Athlete of the Week Generates $54K for The Telegraph Herald

by Julie Foley Second Street

5 Events Result in Leads and Brand Awareness for Advertisers

by Julie Foley Second Street

4 Ways Newspaper Editorial Teams Benefit from Quizzes

by Julie Foley Second Street

4 Reasons Charging for Contest Entries is a Horrible Idea

by Julie Foley Second Street

3 Strategies to Double Your Ballot Revenue (& How One Newspaper Doubled Theirs)

by Julie Foley Second Street

11 Advertisers to Target for Father’s Day

by Julie Foley Second Street

FOX 50 Drives $200K with High School Lip Dub Contest

by Julie Foley Second Street

How 10 Newspapers Used Promotions as Editorial Content

by Julie Foley Second Street

12 Articles to Read to Make Your Football Strategy a Success

by Julie Foley Second Street

What the Second Screen Experience Means for Engagement Campaigns

by Julie Foley Second Street

12 Advertisers to Target for Halloween Engagement Campaigns

by Julie Foley Second Street

30 Advertisers to Target for Auto Racing Promotions

by Julie Foley Second Street

Pokemon Go: 3 Ways You Can Capitalize on this Hot New Game

by Julie Foley Second Street

Why Running a Ballot Online Won’t Take Away from Your Print Revenue

by Julie Foley Second Street

33 Advertisers to Target for Basketball Promotions

by Julie Foley Second Street

8 Campaigns That Drove Results for Advertisers

by Julie Foley Second Street

How to Package & Price Ballot Sponsorships

by Julie Foley Second Street

Fallen Off the Engagement Campaign Wagon? Try a Sweepstakes

by Julie Foley Second Street

16 Advertisers to Target for Entertainment Contests

by Julie Foley Second Street

9 Case Studies That Will Make You Want to Run a Ballot

by Julie Foley Second Street

3 Appetizing Thanksgiving Promotions

by Julie Foley Second Street

Why You Should Run a Big Game Football Contest

by Julie Foley Second Street

How to Promote Your Engagement Campaigns: A Checklist

by Julie Foley Second Street

How to Promote Your Ballots: A Checklist

by Julie Foley Second Street

Ideas for Football-Themed Ballot Promotions

by Julie Foley Second Street

Overcoming Advertiser Objections When Selling Football Promotions

by Julie Foley Second Street

Ideas for the Ultimate Wedding Ballot

by Julie Foley Second Street

6 Tips for a Wedding Big Giveaway

by Julie Foley Second Street

8 Hidden Costs of Using Survey Tools to Run Ballots

by Julie Foley Second Street

7 Advantages of On-Demand Sales Training

by Julie Foley Second Street

Reach ALL Your Goals With a Variety of Contests on Your Calendar

by Julie Foley Second Street

5 Tips for Succeeding with Promotions Without a Daily Print Product

by Julie Foley Second Street

Start Your Engines on Your Auto Racing Promotions

by Julie Foley Second Street

Cutest Couple Contest Generates 1,400+ Opt-Ins for Local Mall

by Julie Foley Second Street

59 Advertisers to Target for Cutest Kid Contests

by Julie Foley Second Street

10 Reasons Your Contests Aren’t Producing Results

by Julie Foley Second Street

35 Advertisers to Target for Wedding Engagement Campaigns

by Julie Foley Second Street

How Engagement Campaigns Fit in with Solutions-Based Selling

by Julie Foley Second Street

How to Integrate Online Promotions with Solution-Based Sales

by Julie Foley Second Street

The Importance of Assigning a Dollar Amount to a Contest Promotion

by Julie Foley Second Street

How to Package & Price Your Football Campaigns

by Julie Foley Second Street

Awesome Prize Ideas for ALL Your Football Contests

by Julie Foley Second Street

Whatever Else You Do, Run Cutest Kid & Cutest Pet Contests

by Julie Foley Second Street

Why You Should Adopt the Two-Month Rule for Selling Ahead

by Julie Foley Second Street

Why Sweepstakes Need to Be the Foundation of Your Promotions Strategy

by Julie Foley Second Street

5 Things to Know Before Your Next Sales Call

by Julie Foley Second Street

Want More Revenue? Hire a Promotions Manager

by Julie Foley Second Street

Why Every Team Needs Promotions Sales Training

by Julie Foley Second Street

You Need Sales Training – Here’s Why

by Julie Foley Second Street

How to Conduct a Needs Assessment With Your Advertiser

by Julie Foley Second Street

You Hired a Promotions Manager. Now What?

by Julie Foley Second Street

Why Promotions & Interactive Content Are Essential for Your Digital Strategy

by Julie Foley Second Street

4 Steps to Maximizing Your Sponsorship Revenue with Promotions & Interactive Content

by Julie Foley Second Street

Newspaper Group Secures Nearly $100K with Bundled Advertiser Sweepstakes Program

by Julie Foley Second Street

4 A+ Promotion Ideas For Back To School

by Julie Foley Second Street

The Northwest Herald Shifts Pitch to Focus to Generating Leads, Advertisers Respond

by Julie Foley Second Street

8 Football Promotions You Can Run Throughout The Season

by Julie Foley Second Street

Why You Need to Conduct a Needs Assessment with All Your Advertisers

by Julie Foley Second Street

How Engagement Campaigns are Helping Create Community Events

by Julie Foley Second Street

3 Steps to Increase Event Attendance with Engagement Campaigns

by Julie Foley Second Street

36 Advertisers to Target for Football Engagement Campaigns

by Julie Foley Second Street

Dominating Your Sales Process

by Julie Foley Second Street

Leverage Your Support System

by Julie Foley Second Street

Packaging, Pricing, and Process

by Julie Foley Second Street

Planning for Success

by Julie Foley Second Street

Which Engagement Campaign Should You Run?

by Julie Foley Second Street

Building Your Dream Team

by Julie Foley Second Street

9 Powerful Examples of Magazines Using Promotions as Editorial

by Julie Foley Second Street

4 Ways to Get the Most From the Summit – Even if You’re Not Attending

by Julie Foley Second Street

Paper’s Live Event Engages Reader’s Choice Merchants

by Julie Foley Second Street

15 Advertisers to Target for Mother’s Day Promotions and Interactive Content

by Julie Foley Second Street

8 Great Ballot Ideas for Any Community

by Julie Foley Second Street

Overcoming Objections to Ballot Sponsorships

by Julie Foley Second Street

Paper Drives $15K with Battle of the Bands Contest

by Julie Foley Second Street

Cutest Baby Contest Inspires Sponsor to Increase Contract by $20K

by Julie Foley Second Street

Man Cave Giveaway Brings In $100K for FOX 50

by Julie Foley Second Street

Dream Wedding Contest Drives $30K for WSB-FM

by Julie Foley Second Street

Tips for Running a Successful Ballot Live Event

by Julie Foley Second Street

How WEEI-FM Drove $50K with Pro Football Contest

by Julie Foley Second Street

School Spirit Contest Brings in $14K in Revenue & Over 2,000 Opt-ins

by Julie Foley Second Street

Holiday Wishes Sweepstakes Generates $9K in Revenue

by Julie Foley Second Street

Golf Contest Drives Over $100K for Madison.com

by Julie Foley Second Street

Daily Herald Event Deal Brings in Over $95K

by Julie Foley Second Street

Star Search Video Contest Drives $12K & 3,500 Opt-Ins

by Julie Foley Second Street

Pet Contest Collects over 1K Opt-Ins for Small-Market Paper

by Julie Foley Second Street

Holiday Lights Contest Gets the Attention of The Travel Channel

by Julie Foley Second Street

5 Steps to Leverage the Power of Print Media for Promotions

by Julie Foley Second Street

5 Ways To Score With High School & College Football Promotions

by Julie Foley Second Street

How to Drive Measurable Results for Your Advertisers with Online Promotions

by Julie Foley Second Street